2025

Powering the shift to sustainable transport by making EV fleet charging payments effortless, fair and scalable for every driver and business.

London, United Kingdom

Rightcharge

Rightcharge

Milestones

Lead Investment, 2025

Team

Charlie Cook - Founder & CEO
Kevin Ikelle - CTO

Partners

Soulmates Ventures
Purple Ventures
Blackwood Ventures
Unruly Capital

The Solution

Rightcharge offers a comprehensive software platform that simplifies and automates the payment and reimbursement of electric vehicle (EV) charging for fleet operators and businesses. Employers can seamlessly reimburse employees’ home charging costs via direct integration with energy suppliers, while drivers use a physical charging card to pay at public charging stations. Behind the scenes, the system consolidates all public and home charging data into a unified dashboard, giving fleet managers visibility, control, and insight over charging costs, usage, and carbon impact. The platform also provides access to over 1 million chargers across the EU, including 70% coverage of the UK’s public chargers.

The Uniqueness

What sets Rightcharge apart is its integration into the energy ecosystem: the company connects directly with energy suppliers to fetch real-time tariffs and usage data, avoiding manual inputs or errors even for homes without smart meters. This ensures users are reimbursed at the accurate cost of electricity. Its public charging card supports access to over 38 networks across the UK and Europe. Rightcharge also offers dynamic pricing, analytics, and carbon metrics per driver and across fleets. Its solution blends EV payments, home reimbursement, data intelligence, fraud prevention and administrative simplicity in a single platform.

The Challenges

Fleets transitioning to EVs face complex billing, reimbursement errors, and disjointed visibility across public and home charging. Without end-to-end automation, companies struggle to reconcile costs, manage multiple tariffs, and maintain driver convenience. Additionally, fleet managers often lack data on how charging behaviours affect both cost and emissions. These gaps make scaling EV adoption harder. Rightcharge tackles these obstacles by automating the reconciliation process, providing accurate reimbursements straight to energy suppliers, and exposing detailed analytics for optimisation.

The Purpose

Rightcharge’s mission is to remove friction in EV fleet adoption by making charging payment and reimbursement seamless, transparent, and data-driven. By doing so, it seeks to accelerate decarbonisation, enable fleets to scale EV usage efficiently, and ensure drivers aren’t penalised for using electric vehicles. The company aims to be the backbone utility for EV fleet operations — supporting cost control, carbon goals, and operational insight.

The Profit

Rightcharge operates in the fast-growing EV infrastructure and fleet management market. Its business model combines subscription or per-driver fees with transaction-based revenues from charging activity. The platform’s traction is validated through partnerships with major fleets: for example, The AA has adopted Rightcharge’s home reimbursement and public charging card solution for its EV vans. With access to over 38 charging networks, integrations to energy providers, and its scalable architecture, Rightcharge is well positioned to capture value as fleets electrify across the UK and Europe.

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